MergerPlace

Santa Fe Award-Winning Niche Publication

Confidential, New Mexico (Santa Fe)


  • Asking Price: $95,000
  • Gross Income: $85,789
  • Cash Flow: Not Disclosed
  • Real Estate: Not Disclosed
  • Inventory: Not Disclosed
  • FF&E: Not Disclosed
  • Listing ID: #215927
  • Established: 1995
  • Employees:

Business Description

Tumbleweeds enjoys an established advertising base, strong distribution, and a talented team of writers, designers and editors. This quarterly is a cherished resource among Northern New Mexican families and visitors with children for nearly a quarter century. The full-color, glossy-covered publication has been prized for its quality writing, events calendar and special inserts. The editorial focus helps schools, cultural organizations, small businesses and service providers connect with this key target market. Many have been advertising in the pages of this publication for ten years or longer. Some have been with Tumbleweeds since its first issue in 1995. This home-based business is an attractive add-on to an existing media company as well as a rewarding lifestyle opportunity. New owners will engage with the talent that helps enrich the Santa Fe experience for parents, children and adolescents. The work schedule ranges from full-time to just a few hours per week, depending on the production schedule.


Business Details

Primary Business Category: Information Services - Publishing Industries
Location: New Mexico
Metropolitan Area: Confidential
County: Santa Fe

Company Information

Year Established: 1995
Home Based: Yes
Franchise: Yes
Relocatable: No
Number of Employees:

Financial Information

Asking Price: $95,000
Gross Revenue: $85,789
EBITDA: $50,900
Seller Financing Available: No

Property Information

Growth & expansion opportunities:

“Niche publishers have not merely survived the past decade - many of them are thriving. . . These publishers have tapped into a sense of community in a particular geography or into a passion or profession around a particular topic,” writes Barry Tanoff, an audience insight specialist with CredSpark. New owners can enhance Tumbleweeds’ online presence and engage a part-time sales ad person to continue to grow its advertising base.

Competition:

Tumbleweeds’ focus, long shelf life, and free distribution throughout the community has made it an attractive vehicle for local businesses and organizations to connect with parents throughout its service area.

Reason for selling:

Seller will pursue other interests.

Support & Training:

The Seller will negotiate a training and transition phase. New owners will benefit from strong interpersonal and editorial skills. Editors, writers and a chief designer are in place to support new owners. All employees are contract-based.

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Business Listed By:

Michael Greene

Sunbelt Santa Fe